Case Study: The story behind the “Just Sold”
Our listing at 514 Longfellow in Glen Ellyn recently sold for $493/sf! This is the highest price/sf in the last six months in Glen Ellyn for luxury homes. Wow! How did we do it?
For each listing, we prepare an individualized strategy and collaborate with the sellers on the implementation.
Here are a few key ingredients to this successful strategy:
- Our sellers were super cooperative and took into consideration the recommendations we had on their Seller To-Do List that we provided them.
- They quickly hired a handyman to take care of a few maintenance items.
- We staged the home to get it final market ready.
- Professional media including photos, 3D tour, floor plans, and a fun marketing video (Click HERE)
- We hosted a “first look” Broker Tour with a catered lunch to invite agents to see the home for their clients.
- Thoughtful negotiation. We received multiple strong offers and worked through them together to leverage the best terms and price.
I still get so excited to see the transformation from a clean, comfortable family home to a gleaming market-ready listing that the buyers love. It’s amazing how changing even some small things can make all the difference!